, maybe creating a new logo or changing the way you communicate with your customers you can somehow improve sales and improve your bottom line. But are they right? Over the years many companies have been sceptical about these claims because of a lack of concrete evidence. Designers struggle to back up their claims with written evidence and so this argument for good design often falls down at the first hurdle.
Companies fail to understand why they should invest time and money in improving their visual identity if there is no tangible result.
However, last year The Design Council released the results of a groundbreaking study on the link between the use of design and financial performance. The study published in March 2004 finally recognised the direct relationship between effective use of design and financial performance.
The study looked at 166 design-led UK quoted companies over a period of ten years from 1994 to 2003. A group of 63 companies were recognised as effective users of design. This was based on the fact that they consistently appeared in the listings at various design award schemes. The study reveals these 63 companies outperformed both the FTSE All Share and FTSE 100 indices by around 200% between 1994 and 2003.
The Design Council is a professional body which supports the work of the UK design industry. It works to demonstrate and promote the vital role of design within business and the wider UK economy.
A recent study by the Design Council, Design in Britain 2004-05, based on an annual business survey of 1,500 companies of all sizes and sectors, shows companies using design to innovate and stand out are growing faster than their competitors are.
According to the in-depth research, a third of the UK's fastest growing companies see design as integral to their business, while only 11 per cent of businesses with a decreasing turnover have this view.
The figures confirm the impact of design across sales, profits, quality, share price, market share and competitiveness.
Using design throughout your business ultimately boosts the bottom line by helping you create better products and services that compete on value rather than price.
Contact:
If you want to find out how you can improve your financial performance through design then contact sales@
About:
Truly Ace offers creative unique and cost effective logo design, commercial illustration, graphic design, and web design services.
Copyright Truly Ace Logo Design, Graphic Design & Commercial Illustration Reasons Why Uber is a Better Choice than Taxis
Posted by glainmax55 on December 18th, 2016
By merely comparing the transport structure introduced by Uber with the prevailing taxi system structure, it is easy to decide which service to patronize. I have gone ahead to pinpoint reasons why Uber is in a clear lead. Focusing on just 7 reasons, i will explain why everyone should use Uber over Taxis.
Uber is Cheap
The Uber black car (can you imagine?) is usually cheaper than the regular Taxis. When you stop a regular cabbie (in some countries – especially 3rd world countries), they could decide to charge you based on their mood – basically they can do as they deem fit. Sometimes, time is spent trying to beat down the ridiculous prices they charge. Uber’s pricing is one of the reasons why taxi drivers are against its operation in almost all cities. It is amazing how Uber is able to keep fares regulated, and after removing their cut, drivers are left with a considerably sufficient amount.
Uber is Reliable
You only have an objection to this if you have never had to stand outside on a sunny or rainy day, waiting for a regular cab to pick you up. There is no form of guarantee at all revolving around the operation of taxis – you just wait and pray that they come around. On the other hand, using an Uber is a reliable way to commute. When you send in a ride request using the Uber app, you can be sure that Uber will get you a driver who will be on their way that very instant. You could even schedule uber rides using the alternative app kommen and be rest assured that a driver will be there at the scheduled time.
Uber is Convenient
If you have ever ridden in an Uber car, i guess you can confirm this fact. I happen to have lived the taxi hailing life for a while and I know what it takes to get a cab, and most importantly to get a taxi driver who will reach a reasonable agreement with you. Usually, you spend half of your appointment time trying to get a cab. Uber makes life easy by linking riders with drivers just after a few taps on their smartphone.
Uber Lets You Ride Classy
Even the cheapest Uber car, which is most likely the UberX car is better than many regular taxis. Uber ensures that the cars do not have any cosmetic damage, they also make sure that the model isn’t too old. The oldest Uber car is not more than 10years old. When you request a ride, you can confidently expect a clean car with a leather interior car.
Variety
Uber has a wide range of services designed to suit different needs and lifestyles unlike Taxis that offer generic services. Uber has regular and luxury services and has even structured some extra services in certain cities to suit the requirements of such markets.
There’s Proper Supervision
Uber does not have employed drivers, yet they make sure that all drivers and even riders are at their best behaviour. They do thi.